How to Cross-Post from Facebook to Tumblr Automatically

Post natively on Facebook and Ferryman automatically syncs supported original posts to Tumblr — no copy-paste, no workflow change. Set up in under two minutes.

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Why cross-post from Facebook to Tumblr

Facebook and Tumblr reach genuinely different audiences. Facebook is the broadest reach of any social platform — Pages put your content in front of a general, multi-generational audience. Tumblr, by contrast, is creative communities sharing art, photography, writing, and interests through personal and collaborative blogs.

Publish eligible original content to a Tumblr blog alongside your other destinations without copying and uploading it again. If you're already putting in the effort to write good posts on Facebook, there's no reason that work shouldn't reach a Tumblr audience too — except that maintaining two presences manually is exhausting and easy to abandon. That's the problem Ferryman exists to solve.

Key differences between Facebook and Tumblr

Cross-posting isn't just a copy-paste. The two platforms have different limits and conventions, and Ferryman handles each difference so you don't have to think about it.

Capability	Facebook	Tumblr
Character limit	63,206	4,096 (Ferryman integration limit)
Images per post	10	30 (adapter ceiling; workflows may allow fewer)
Alt text on images	No	Yes
Video support	Up to 15:00	Native video up to 100 MiB
Native threading	No	No

Ferryman's Tumblr integration supports up to 4,096 characters per post. This is not Tumblr's universal platform maximum. Shorten longer content before publishing through Ferryman. Threads, quote posts, and reposts are not supported or flattened.

What gets synced

Original posts only. Threads, quote posts, and reposts are not supported or flattened.
Images up to 30 per post at the adapter ceiling; workflows may allow fewer, with alt text added where supported
Native video up to 100 MiB; automatic video flows require Creator or higher
Links — Ferryman preserves URLs and link cards where Tumblr supports them
Hashtags and mentions are preserved as-is; platform-specific mention syntax is rewritten
Single posts within Ferryman's 4,096-character integration limit; no thread splitting

Set up Facebook → Tumblr cross-posting

Sign in to Ferryman with your X account. This is how Ferryman authenticates you — you can still set Facebook as your origin platform afterwards.
Go to Settings and connect your Facebook account. This is the platform you'll post on natively.
Connect your Tumblr account in Settings. See the Tumblr integration guide for the exact steps.
Set Facebook as your origin platform and check Tumblr as a target. Toggle cross-posting on, and Ferryman will sync new Facebook posts to Tumblr within a few minutes.

Edge cases worth knowing

Skip a specific post: include #noferry anywhere in your Facebook post and Ferryman won't sync it to Tumblr.
Quote posts and reposts cannot be enabled for Tumblr.
Threads on Facebook: Threads are not supported or flattened for Tumblr.
Editing or deleting: Ferryman doesn't propagate edits or deletions automatically. Each platform keeps its own copy once posted.
Scheduling: Use Ferryman's planner to schedule a post and Ferryman publishes to Facebook and Tumblr at the same time.

Manual cross-posting vs. Ferryman

Task	Manual	Ferryman
Cross-post a new Facebook post	Copy text, re-upload images, rewrite mentions	Automatic, within minutes
Handle character-limit differences	Rewrite or split by hand	Single posts within Ferryman's 4,096-character integration limit; no thread splitting
Preserve alt text on images	Retype every time	Added where supported
Skip specific posts	Remember to not cross-post	Add #noferry and you're done

Frequently asked questions

How long does it take for a Facebook post to appear on Tumblr?

Ferryman checks for new Facebook posts every few minutes and syncs them to Tumblr as they arrive. Most cross-posts go live on Tumblr within five minutes of the original Facebook post.

What happens if my Facebook post is too long for Tumblr?

Are images and videos preserved when cross-posting from Facebook to Tumblr?

Supported original posts can include images, photosets, links, and native video. The adapter ceiling is 30 images, but individual workflows may allow fewer. Native video has a 100 MiB ceiling; automatic video flows require Creator or higher.

Can I cross-post one Facebook post but skip another?

Yes. Include #noferry anywhere in a Facebook post and Ferryman will skip syncing it to Tumblr (and any other connected platforms).

Does Ferryman cross-post my Facebook replies and quote posts?

Threads, quote posts, and reposts are not supported or flattened for Tumblr, regardless of settings.

Is cross-posting from Facebook to Tumblr free?

Every account starts with a 7-day free trial, so you can try cross-posting between Facebook and Tumblr before you're billed. Cancel anytime before the trial ends and you won't be charged.

Related cross-post guides

Start cross-posting from Facebook to Tumblr

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